Introductory Seminar on the Use of LinkedIn for Individuals and Organizations

On Wednesday, November 18, 2015, over 120 people attended the 6th SciFY Academy, held at INNOVATHENS of Technopolis City of Athens. Α very dynamic start for the new academic year’s SciFY Academy with Maria Pafioli, founder and head of the CV Writing & Career Consulting company CVexperts, who introduced us practically to LinkedIn. See her presentation here.

Ioanna Theodorou, founding member of the Startupboat initiative, opened the event by speaking about their action and explaining how they help address the immigration crisis through the lens of technology and innovation.

In the event’s second part, Maria Pafioli introduced us to LinkedIn and guided us through the possibilities it offers, as well as its global and Greek evolution over the last two years. She then presented us with the 3 stages that separate us from other LinkedIn users (degree of separation) in contrast to other social networks and explained the advantages and disadvantages of premium accounts.

She also mentioned the right way to approach professional communities that interest us, project our professional profile, and the mistakes we should avoid. She shared with us many practical pieces of advice, as well as tips and tricks that help us create and develop our professional presence on LinkedIn, such as utilizing SEO and attending free learning webinars.

In the final part, a discussion took place about when to create a personal profile and when to create a company page, followed by a presentation of best and worst practices regarding company pages. In closing, Maria Pafioli spoke about the possibilities LinkedIn offers for non-profit organizations in terms of networking and volunteering, and urged us to utilize it practically by providing us with the name of her LinkedIn profile as the primary means of communication.

To watch the whole 6th SciFY Academy event, click here.
To stay informed about future SciFY Academy events, register here.